under target for Jay-Z partnership
Targets Youth With One Million Youth Campaign
lies about BBBSA and child-rape case
of transgendered boy haunts city (contains disturbing content)
MIAMI HERALD: Anti-discrimination law for homosexuals upheld in Miami-Dade
REMEMBERS: AFA learns NOTHING from 9/11
A Target for the AFA
STILL Targets Big Brothers/Big Sisters of America
& Johnson Targeted For "Pushing Homosexual Agenda"
targets Big Brothers/Big Sisters of America
Mills supports censorship
issues public retraction involving the WWE
targeted for Will & Grace AGAIN
planning for VW procott
makes vital phone calls
targets A&W for year-old ad campaign
takes homophobic agenda to new low
targeted for Will & Grace
claims may be totally false
mayo targeted for "obscene commercial"
targeted for homosexuality program
Gallery Procott & updates
One targeted by AFA
targeted for Will & Grace
targets commercial that's almost a year-old.
Does anyone realize how long this commercial has been running?
whoever told the AFA about this commercial is just now catching it, because
in a recent mail-out by the One Million Parents sites, they have, just
the A&W Root Beer commercial (A&W is owned by Dr. Pepper,
by the way) that make the "Dumass/Dumb-Ass" joke that has been
used many times. This commercial has been in the running for nearly a
year now, and just now, the sites are targeting it? This really doesn't
make too much sense.
make matters worse, they say that Phillipa Dworkin, Vice President-Corporate
Communications for Dr Pepper, was "denying the obvious" when
saying that the ad was aimed at the more older demographic. Here's what
she had to say to them:
ad, to us, like anything else, can be interpreted the way an individual
wants to...There is nothing here that I think we need to be concerned
about...It is a deliberate use of, in terms of, 'yes we know he's saying
Dumb Ass instead of Dumas.' It is targeted to an older demographic.
It's not targeted to kids. A&W advertising is not targeted to kids...We
researched it with groups and it is acceptable to network TV. It is
not an offensive ad. It really is not an offensive ad...The ad is definitely
is the next line, however, after that particular quote that serves as
a heading to the next section of the "issue": Ad aimed
the very first line afterwards that Wildmon says, in response:
is obvious that the ad is deliberately aimed at a juvenile audience.
Only a juvenile would find the ad funny. And yet Ms. Dworkin denies
about not even listening to what she was saying. Wildmon totally ignores
everything that was just said, and went ahead and targeted the ad. Not
to mention that the ad has been running for near to over a year now.
they have targeted Dr. Pepper's other product, 7-Up, for a similar claim:
few months ago we brought to your attention an ad for 7-Up in which
a man is shown (off camera) exposing himself on a busy street because
he was told he needed more "exposure." After hearing from
OneMillionDads.com, Dr Pepper (which owns 7-Up) responded by saying
that the ad had already run its course and was being discontinued.
is the time to act. Send a letter, e-mail, or phone call, saying what
you think about this issue. The contact info is the following:
Dr Pepper/Seven Up, Inc.
5301 Legacy Drive
Plano, Texas 75024-9077
Phone: Toll Free Number: 1-800-696-5891 or 1-800-527-7096
Tough, Dr Pepper/Seven Up, Inc.